00:00in this video I'm going to show you how
00:01to make money on YouTube without ever
00:03showing your face or even stepping in
00:05front of a camera I'm going to give you
00:07a great Niche to do this in script
00:09templates for your videos title
00:11templates for your videos how to get
00:13your videos generated by other people so
00:15you can effectively potentially make
00:17money on YouTube without ever even
00:19making videos and then how to actually
00:21make money doing this and grow your
00:24channel so first let's start off with
00:25the niche which is travel now why are we
00:28choosing the travel Niche and why is
00:30travel such a great Niche well one of
00:33the biggest advertisers on YouTube is
00:34the company Expedia and it would make
00:37sense for big travel companies like them
00:39to put their ads on travel related
00:41videos and what this means for you is
00:43that I would estimate travel videos to
00:45have a higher CPM meaning they would
00:47make more money per thousand views than
00:49most niches on YouTube you might be
00:51saying Matt I need some proof that this
00:53is working and here are some channels
00:55that are doing this channels that are
00:56doing this include the channel turopia
00:58Mojo travels scary hairy and world
01:01according to Briggs the channel 2 ropia
01:04for example produces videos on the top 5
01:07or 10 places to visit in a certain state
01:10city or country and this channel only
01:12posts one video per month yet they're
01:15able to pull in 4.9 million views per
01:19month now you might be saying Matt
01:20that's great but how much could this
01:22channel potentially actually be making
01:24well if we estimate just based off of AD
01:26revenue and I'm going to go over some
01:28alternative monetization sources very
01:30shortly within this video right here so
01:32I can show you how to make even more
01:33money but just from ad Revenue alone
01:35this channel based off of a 15 CPM which
01:39would be my estimate would be pulling in
01:42000 per month which is absolutely crazy
01:46especially given the fact that you could
01:48easily translate these channels into
01:50other languages effectively multiplying
01:52your revenue and this is exactly what I
01:54do with my channels as well and within
01:56my course tube Mastery I also give you
01:58240 additional example channels if you
02:01ever want to check that out so now that
02:02you see that this is in fact possible
02:04let's go through the exact steps that
02:07you'd have to take to actually do this
02:09and that all starts with getting a video
02:11idea and I recommend getting video ideas
02:13from a few different places typically on
02:16most of the channels that I run I split
02:17half of my video ideas coming from
02:19already popular videos and the other
02:21half coming from keyword tools such as
02:23vid IQ but I still validate that the
02:26video ideas I get using tools like vid
02:28IQ are still getting a lot of views on
02:30YouTube and have been proven to work and
02:32a great way for you to come up with
02:34video ideas and great title ideas as
02:36well is to see titles that have worked
02:38on YouTube and specifically title
02:41formats that have worked great on
02:43YouTube and let me give you a couple of
02:44examples right now for example you could
02:46say what you need to know about blank
02:49city state or country or the top 10 most
02:52blank cities in state or country and
02:55some examples of that could be the top
02:5710 most secluded towns in the United
02:59States and this video Got 5 million
03:01views or the top 10 most violent small
03:04towns in America and this video got 3
03:06million views another title format could
03:09be the top 10 best places to live in a
03:11country or state or the top 10 best
03:13places to visit in a country state or
03:16city the top 10 best things to do in a
03:18country state or city and a city or
03:21country travel guide and using a lot of
03:23these different title formats there's
03:24effectively almost an infinite amount of
03:27video ideas that you could come up with
03:28just given the sheer amount of places on
03:31Earth that you could make videos on and
03:32you could make videos about the top 10
03:34things to do in a country or city the
03:36top 10 things not to do and there's so
03:39many ideas that are out there and I
03:41recommend validating that some of those
03:43ideas have worked directly on YouTube by
03:45searching it and then filtering the
03:47results that come up by the most viewed
03:49within the past six months to see if
03:51videos are going up regularly that
03:53people have a lot of interest in and I
03:55recommend making sure that there are
03:56videos that come up with at least 50 to
03:58100 000 views some more more places that
04:00you can get inspiration for your videos
04:02include a ton of the different travel
04:04websites and blogs that are out there
04:06for example the website usnews travel
04:08has tons of different travel guides on
04:10so many different states and cities and
04:12countries and you can use some of these
04:14resources as inspiration for your own
04:16videos now let's talk about actually
04:18producing your videos video production
04:21all starts with a video idea and then
04:23the next step is getting a script
04:25written and in order to make it easier
04:27for you for writing scripts I put
04:29together a little script template that
04:30I'm going to go over right now for the
04:32travel Niche so for example if you're
04:34producing a travel guide on a certain
04:36city you can run through this checklist
04:38to make sure you go over a bunch of the
04:40things that people are typically most
04:42interested in when it comes to visiting
04:44that city or country or whatever and
04:46basically you want to fill out the name
04:48of the city a fun fact about that City
04:50at least three different of the top
04:51things to do within that City think
04:54about attractions or other things to do
04:56and again you can research this up on
04:58places like us news travel some of the
05:00best hotels in the city and some of the
05:02best restaurants and places to eat also
05:04within the city and then I also
05:06recommend looking up that City on places
05:08like Reddit to see what people who
05:10actually live there say about the city
05:12and things that they recommend that
05:13people visiting do then you can include
05:15all of this information into your script
05:17write a little bit about each of these
05:19different things and before you know it
05:20you'll have a full video script written
05:22and I don't just recommend getting
05:24inspiration from one YouTube video or
05:26one website I recommend pulling
05:27inspiration from at least three
05:29different sources ideally even more
05:31because that way you're going to have
05:33the most well-rounded video possible and
05:35give a ton of value to the end viewer
05:37and at the end of the day whoever gives
05:38the most value within their videos while
05:40keeping people's attention are the ones
05:42that succeed long term and the travel
05:44Niche is a great example of a niche that
05:46is typically very Evergreen meaning
05:48there's always a lot of demand for
05:50travel even during times that travel was
05:52shut down like last year there was still
05:54a ton of demand in it because people
05:56wanted to vicariously live through
05:57YouTube videos and see what different
05:59place places are like and what travel is
06:01like even though they weren't able to do
06:03it now once you have your script writing
06:04then it's time to record a voiceover and
06:07you can simply do that using your phone
06:09or getting a cheap microphone like a
06:11fifine k669b or a Blue Yeti Nano now
06:15let's talk about where to find videos
06:16and pictures for your travel videos so
06:19I'm going to go over some free places
06:21some paid places and then getting videos
06:23directly off of YouTube let's start with
06:26some of the free places which include
06:28pics of a.com pexels vedivo and dareful
06:31and some of the paid places you can look
06:33into are story blocks which is what I
06:35personally use with my team and then
06:37also you have envato elements now you
06:39might be asking Matt what about pulling
06:40Clips directly from YouTube aren't there
06:43channels that do that and yes that is
06:45very true in fact a lot of the channels
06:47that I personally run primarily use
06:49Clips directly off of YouTube now here's
06:52what we're not doing when we do that we
06:54don't just copy paste YouTube clips into
06:56my videos and then just re-upload the
06:58videos instead I I am using clips from
07:01other people's videos but I'm making
07:02sure to make it transformative in fair
07:04use by doing an original voiceover in
07:07the video making it educational in
07:08nature and most importantly making it
07:11different in nature than the original
07:12and this means you don't just re-upload
07:15the videos or do a robot voice over or
07:16something like that you do a real
07:18original human voiceover on top of the
07:21video putting multiple different clips
07:22throughout the video making it different
07:24in nature than the original and I'm not
07:26personally a lawyer so this isn't legal
07:27advice or anything I'm just telling you
07:29what I've personally done with this and
07:31I highly recommend making sure to read
07:33YouTube's support page that talks
07:34further in depth about fair use if this
07:36is something you're interested in also
07:38my course goes way more in depth on this
07:40also so now that you got your script
07:41written you've recorded your voice over
07:43and you've found some clips and pictures
07:45to use within your videos now it's time
07:48to actually get them edited and some
07:50free editing programs include hit film
07:52Express open shot shot cut and if you're
07:55on Mac you can also use iMovie now my
07:57favorite paid editing program is an
07:59editor called PowerDirector it's very
08:01simple straight to the point easy to use
08:03and I do love and recommend it however
08:05it does cost money now some editing tips
08:07in order to make sure your videos get a
08:09high amount of audience retention is to
08:11always be changing up what's actually
08:13happening within the video and yes this
08:16does mean a little bit of extra work but
08:17if you put in that little bit of an
08:19extra work whether it be 30 minutes an
08:21hour longer into editing your video it
08:24can really pay off down the line because
08:26if you keep people on your videos
08:27YouTube is likely to push your videos
08:30more so how do you keep people on your
08:32videos well I recommend at least
08:34changing up what's going on in your
08:36video every three to six seconds and
08:38that's because the average attention
08:40span of people so I've heard is around
08:42seven seconds and it's probably
08:43decreasing over time so you want to keep
08:45it as Snappy as possible putting as many
08:47Cuts as possible throughout your video
08:49switching to a new thing that makes
08:50sense to show within the video and then
08:53also making use of titles a lot of
08:55YouTubers don't use titles enough within
08:57their videos so I highly recommend
08:59putting intermittent titles throughout
09:00your video on what's being talked about
09:02just like as you can see with my
09:04personal brand channel right here we put
09:05titles throughout the video to help keep
09:07attention as well as animations and
09:09stuff like that and then finally when
09:10you have your whole video edited
09:12together and ready to upload on YouTube
09:14one of the most important parts of
09:16making sure your video performs great is
09:18something called click-through rate
09:20which is a percentage of people who
09:21click to watch your video when they see
09:23it showing up in different places
09:24YouTube will test your content out to
09:27certain Search terms and on different
09:28places on YouTube and you need to make
09:30sure that people click it because even
09:32if it's the best video ever YouTube is
09:34not going to know that if you don't give
09:35people The Click so how do you get
09:37people to click well this all comes down
09:39to having a great title and thumbnail we
09:42already talked about titles so now let's
09:43focus on the more important part of
09:45getting a high click-through rate which
09:47is having a great thumbnail and
09:49ironically having a great thumbnail is
09:51typically easier than having a bad
09:53thumbnail and let me explain what I mean
09:55by that usually the worst thumbnails on
09:57YouTube have a ton of text on them are
09:59really hard to understand have like five
10:01different things going on within the
10:02thumbnail whereas some of the best
10:04performing thumbnails on YouTube are
10:05simple they're straight to the point
10:07everything is big and if there is text
10:09it's kept to an absolute minimum so the
10:12best practices that you can actually
10:13pull away from this is keep the amount
10:16of primary elements within your
10:17thumbnail to three or below and then
10:20also make everything as big as you
10:21possibly can within the thumbnail keep a
10:23high amount of contrast use bright
10:25colors if you can and keep the amount of
10:27text to an absolute minimum and in terms
10:30of how you should actually make your
10:31thumbnails I recommend modeling what has
10:33already worked as much as possible this
10:35doesn't mean copy but take into
10:37consideration that if a lot of the
10:39channels that you're seeing on YouTube
10:41include a bit of text within their
10:43thumbnail this is typically a good idea
10:45to do something similar not to say that
10:47you can't experiment with other types of
10:49thumbnails but I would keep that to a
10:50minimum because while you can experiment
10:52it's not proven to work so you run some
10:55risk with doing that so I recommend
10:57mostly modeling what's already worked
10:58and then leave leaving maybe 10 percent
11:00of your content strategy open to
11:02experimenting and some free image
11:04editors you can look into include snappa
11:06canva and my favorite paint.net so now
11:09that you know how to actually generate
11:11your videos yourself I would actually
11:12recommend generating one to three videos
11:15yourself even if you want to hire other
11:17people to make your videos for you just
11:19so you know how the process goes and so
11:21it's a little bit easier when it finally
11:23does come time to Outsource so now let's
11:25talk about Outsourcing your content
11:27creation how to get other people to make
11:29your videos for you I run a ton of
11:31different YouTube channels and there's
11:33no way at all that I would be able to do
11:35so if I was making every single video
11:37for each of the channels that I run the
11:40only way that I'm able to do this is by
11:42hiring other people so let's talk about
11:44how you can potentially do the same how
11:46much it'll cost where to find people and
11:48so on in terms of where to hire people
11:49from I recommend upwork as my number one
11:52place this is my go-to place and I try
11:54to keep everybody that I hire under
11:56upwork if I can another place you can
11:58look into is Fiverr and then also
12:00freelancer now what should you say in
12:03your actual job post when you're posting
12:04to a platform like upwork well I
12:06actually give you word for word script
12:08templates within my program tube Mastery
12:102.0 you can check that out down at the
12:12link in the description if you're
12:14interested and I also show you actual
12:16examples of me hiring people and how
12:19exactly I do that now how much should
12:20you pay for a 10 minute video for each
12:23of the different jobs that goes into
12:25generating a video for scripts I
12:27recommend paying between 10 and 40
12:29dollars for voiceovers the range can be
12:31between 10 and 30 dollars for video
12:33editing you're looking at twenty five
12:35dollars to eighty dollars per video and
12:37in total that would be forty five
12:38dollars to 150 dollars per video and
12:42this depends highly on the quality most
12:44of my channels hover around the 100 per
12:46video Mark but keep in mind I do pay in
12:49bulk usually at around like seven
12:50scripts or seven voiceovers at a time
12:52for most of the different things I pay
12:54for so you can negotiate lower amounts
12:56of money and these are very high quality
12:58videos so now you know how to get
13:00content generated let's talk about
13:01actually making money and doing this
13:04because at this point you're probably
13:05saying Matt that's all great I know how
13:06to do all that but how to actually make
13:08money doing this and there are three
13:10primary ways you can potentially make
13:12money especially within the travel Niche
13:15starting with way number one which is AD
13:18Revenue the great thing about the travel
13:19Niche is that it is likely to have a
13:21higher CPM just due to the fact that
13:23there's giant advertisers like Expedia
13:25orbits hotels.com who are all putting
13:28their ads likely on travel related terms
13:31and in order to take full advantage of
13:32this I would recommend producing videos
13:34longer than eight minutes long because
13:36that way you can put multiple ad breaks
13:38throughout your videos and how many ad
13:40breaks should you put well I recommend
13:42spacing them out between two and three
13:44minutes per ad break and then tapering
13:46them off towards the end of the video
13:48way number two to earn income in the
13:50travel Niche is affiliate Revenue you
13:52can sign up for affiliate programs with
13:54big travel websites like I would
13:56actually look into if Expedia or
13:57hotels.com or any of those other giant
14:00travel websites out there have affiliate
14:02programs sign up for those drop those
14:04down into the description now it's
14:06likely only to be a very small amount
14:08per sale when doing this so arguably a
14:11better thing to promote would be a
14:13course that shows people how to hack
14:14their credit card miles in order to get
14:16a bunch of free travel I'm sure a course
14:19like that out there exists so I would
14:20look into that and see if they have an
14:22affiliate program or if they don't
14:23advertise it publicly email them and ask
14:26if they do and another option is even
14:28making a course yourself that teaches
14:30exactly that and the reason promoting a
14:32course is so incredible is that every
14:34time you get a sale there's no cost for
14:36actually fulfilling that sale other than
14:39the time you might potentially put into
14:40it for example I do have to put time
14:42into my course I answer every single
14:44question daily within my course member
14:46community and you don't have to do that
14:48but I personally do that I've been doing
14:50it for over two years now just to give
14:52my core students the best possible
14:54experience ever and in order to build
14:56great relationships with everybody in
14:58there and the amount that you you would
14:59make per core sale is likely to be much
15:01higher than if you promote some travel
15:03related affiliate program so now let's
15:05talk about way number three to earn
15:06income within the travel Niche which
15:08would be brand deals as your channel
15:10grows it's very likely for big travel
15:13websites or travel Brands to start
15:15reaching out and emailing you with
15:17potential paid sponsorship opportunities
15:19this is why I always recommend putting
15:21an email within the description of all
15:23your videos and then also within the
15:26about page of your channel this way
15:28Brands can contact you and potentially
15:30pay you just to mention their brand
15:32within your video now the epic thing
15:34about the travel Niche is that not only
15:37could you maybe make money from them
15:39paying you in actual money but you could
15:41also potentially get free hotels or free
15:43flights in return for then reviewing
15:45those or including those within your
15:48video so that's an added perk
15:49potentially of this Niche and for
15:51sponsor posts what I recommend doing is
15:52adding up the views of your last 10
15:54videos and this is as your channel grows
15:56mind you and then divide that by 10 to
15:59see the average amount of views you've
16:00gotten per video then what you do is you
16:02divide this number by a thousand and you
16:04multiply this by a reasonable CPM say
16:07twenty to thirty dollars for example if
16:09the average view count of your last 10
16:10videos was 10 000 views per video ten
16:13thousand divided by a thousand is ten
16:15then you take 10 multiplied by a CPM
16:17let's say thirty dollars that equals
16:19three hundred dollars so you could
16:21potentially charge 300 for a sponsored
16:23post and typically Integrations range
16:25from 10 to 30 seconds now it's really
16:28important that you optimize your channel
16:29correctly in order to make sure that the
16:32time you put into this isn't just wasted
16:34YouTube is one of the best business
16:36models out there on the internet but you
16:38need to make sure that you're doing it
16:39correctly in order to grow and take full
16:41advantage of doing this and the awesome
16:43thing is that it's definitely within
16:45your control to do so if you know how in
16:47this video right here we'll reveal the
16:49real way of actually growing your
16:51channel and doing this correctly so that
16:53you're not just wasting your time with
16:54this and you can actually grow your
16:56channel as fast as possible check out
16:58this video right here my name is this
16:59map part thanks for watching and I'll
17:00see you within this video
