00:00there is a much better way to do social media
marketing in 2024 than what you probably have
00:05been doing and in this video I want to show
you step by step how I generated nearly 70,000
00:10organic leads from social media in 2023 and
it is heavily part of my strategy of what I'm
00:16doing in 2024 so without further Ado let me jump
on my computer to show you step by step how to
00:21make this happen now what I'm about to show you
comes from the live Workshop that I did for the
00:25software company go high level we had thousands
of people in attendance and I figured I'm going
00:30to go through and show you guys a little bit
more behind the scenes and also have a lot
00:34more straightforward step-by-step presentation
then kind of going off on tangents like we did
00:38in that live Workshop so this is day two and if
you want to go back and see day one check out my
00:43last video where I showed you guys everything in
day one but this is the training how to get 100 to
00:49200 organic leads I didn't put that in there
organic leads per day for your agency or for
00:53your business your coaching Consulting business
really this works for any type of business even
00:58if you have no following and no money for paid
ads so just a quick recap of what we covered on
01:03the training you need four core things to win and
in day one we talked about specific audience and
01:07a rock solid offer so you guys can go back and
check out that video but today what we're going
01:12to be talking about is consistent lead flow and
honestly guys this is probably one of my favorite
01:16topics because if you have a business if you don't
have leads coming in then you really don't have
01:20a business because you have no one to actually
go through and sell to so what we talked about
01:24in this last training was the needle movers what
actually gets your business to move forward and
01:29that is a lot of short form content that is what
is working on social media right now if you're
01:34trying to go through and Market your business
so we're going to show you guys some cool tips
01:38and tricks to be able to leverage social media all
the different platforms Facebook Instagram YouTube
01:44Tik Tok to be able to generate a consistent
flow of leads for your business and then we
01:49talked about once you have the awareness and the
eyeballs on your business we need to send them
01:55to a simple landing page to be able to generate
those leads and present one Rock Solid offer we
02:00don't have to have all these different offers just
one simple Rock Solid offer so we already covered
02:04about who we are actually marketing to and where
we send those people but the real question is now
02:09how do we get the eyeballs how do we get people
clicking to our website to your sales funnel be
02:13able to generate leads and actually make sales
for your business and so there's basically three
02:17ways to get eyeballs on your business or in other
words awareness right you can buy it you can go
02:23through and spend money on Facebook ads Instagram
ads Google Tik Tok ads you can own it so if you
02:28have an email list you can send out email and
that is my favorite way of going through and
02:32getting Awareness on something but you have to
initially build up that email list so that you
02:36have something that you own and then another way
is you can earn it and you earn it by posting on
02:41social media U maybe posting blog posts podcasts
different content to be able to earn that media so
02:48what we're going to be talking about today is
I'm going to show you how you can convert the
02:51earn it to own it so basically leverage social
media marketing and be able to convert those
02:57eyeballs into leads for your email list that you
can present offers and ultimately make money for
03:04your business my question to you is who wants
hundreds of leads from Facebook without paying
03:09Facebook right just let me know down in the
comments I know this is not a live video but
03:13just say yes down below and I'll actually hook
you up with a lot of free bonuses I've got $3 to
03:17$4,000 worth of courses and templates that if you
drop a comment yes down below I'll share with you
03:22guys a 50% off link to the go high level software
for your first three months you get 50% off plus
03:29$3 to $4,000 worth of courses and bonuses when you
get started right and I'm going to show you guys
03:35this because I thought Facebook was dead I thought
organically you couldn't generate any leads from
03:40Facebook you had to pay Facebook in order to get
any exposure but I was dead wrong right now the
03:46number one way to do this right now is short form
content and I'm sure that's no secret to anybody
03:51you've probably seen a lot of YouTube videos a
lot of people talking about short form content
03:55but I'm going to show you guys a better system a
better machine to systematize guys and be able to
04:00get more exposure on a consistent ongoing basis
with predictability all right now this is a crazy
04:08story so I was going through and I was posting for
myself for my business leveraging the strategies
04:13that I'm about to show you and then one weekend
every single morning first thing I do when I wake
04:18up is I track my numbers I track how many visits
I get to my website how many leads how many sales
04:23how much money I made how much money I spent so
I can have a really good pulse on my business and
04:28I remember it was a weekend it was a satday atur
morning and I go in and I track my normal numbers
04:32and I'm you know getting 100 150 leads per day
but then there was an old landing page I hadn't
04:38marketed for probably six plus months and on that
landing page I had over 150 leads the day prior
04:45and I was like man what is going on I checked all
my social media accounts I checked my profiles the
04:49links going out I'm like none of them are linking
out to this like what how is this happening right
04:54I mean this is a good problem to have right and
so then the next day and I was like you know
04:58what I'll figure it out on Monday the next day
Sunday morning I go in I'm tracking my numbers
05:02I'm getting my normal lead count for my own stuff
that I'm pushing and then I get another 125 leads
05:09for this same exact landing page which I'm like
I'm not I'm not mad about it but also I'm a little
05:14bit frustrated because I'm like man I would love
to know what is going on so I can reverse engineer
05:18this and make sure I can consistently do it over
and over again so I can continue to see these type
05:22of results and so then I was like you know it's
Sunday you know I usually take the day off spend
05:27time with my family so Monday morning same thing
once again over a 100 leads and I'm like man I
05:33got to figure this out what is going on so then
I jump into Facebook start engaging a little bit
05:37with my community checking my messages and I see
one of my vas my virtual assistants she works in
05:43the Philippines she she had messaged me and she
said Jason look one of my videos went viral and
05:50I went and sure enough I checked out the video
and I was like hey can you send me a link to
05:54that profile that you post that video on so she
sends me a link I go and I click on it and sure
05:59enough in the profile was the link to the old
landing page that I was getting all these leads
06:05from and I had no idea how and so what I was able
to do is not only like Leverage this for myself
06:12but also duplicate it with my virtual assistant so
we can go through and get Mass exposure with this
06:18strategy so for those of you guys watching right
now you're looking at my subscriber count you're
06:22like well Jason this is true for you because you
have over 200,000 subscribers which by the way if
06:26you're not subscribed yet go ahead and just tap
that subscribe button but takes 2 seconds I would
06:31greatly appreciate that but this strategy works
even if you don't have a massive following even
06:37if you're not spending money on paid ads because
my vas were not spending any money on paid ads
06:42and just to put this in perspective typically
if you're spending money to get leads you're
06:47spending about $10 per lead so the first day when
I got over $ 150 leads that's $1,500 in ad spend
06:54then $1250 in the XA and then another $1,000 so
we're talking thousands of dollars that I would
06:59have had to spend to get the same exact results
with the strategies I'm going to be showing you
07:03guys today all right you guys can see right
here this is a little bit um after she said
07:08another video became viral most of the videos
were non-followers as well and then another
07:13post I did on IG got decent views and so you
can see I don't know if you could see there um
07:17the one on the left is 44,000 views and the next
one was 2500 and that was in the first like 24 to
07:2348 hours of posting these videos and like I said
guys this is brand new accounts no following you
07:29can see on the left hand side there these are um
accounts these are Facebook pages and Instagram
07:34accounts that we started from zero and within like
90 days we're having almost 2,000 followers 6,000
07:40followers then that last one on the bottom only
200 followers but the videos and the views it was
07:46producing was significant and you can see on the
right hand side I just took screenshots of the
07:51bottom of the short form content just to show you
the views and just to show you like I'm not trying
07:57to go and overe exaggerate this because we got one
two 1,000 6,000 11,000 17,000 I kind of took like
08:04the average there on the top almost every video
was getting 1,000 plus views and the 17,000 that
08:10wasn't even the most we had several videos above
50,000 several videos above 100,000 without any AD
08:17spin all right so I know I'm I'm kind of hyping
this up because I'm super excited to go through
08:21and share this with you guys because it's working
extremely well for me so I want to go through
08:25and share that with you guys because as you guys
know here on my Channel I like to just share what
08:31actually works not Theory not something that like
somebody else said and regurgitate it but what I'm
08:35actually doing what actually works so you guys can
go through and duplicate it for your own business
08:39and on top of that I've shared it with others this
is um Jason in our group he said he went through
08:44and started using this this was towards the end
of 2023 and he said he for xed his signups this
08:49last month now that's not leads that's signups
someone actually putting their credit card in
08:54for a free trial so pretty amazing results there
so and I'm even going to show you guys how you
09:00can make this happen with AI because I know AI is
a whole big rage and we'll talk about that here
09:05in a little bit of my opinions on AI and whether
you should do that or not but I'm going to show
09:09you how to do it just so you guys have the tools
and resources to be able to make this happen all
09:13right so obviously who wants to see them make this
happen um let's just dive into this right here so
09:19there is a short form template script that I kind
of as I was going through and I was like trying to
09:24figure out how to really go viral with short form
content obviously I watched a lot of other people
09:28try to see what made people's videos actually work
and I kind of broke it down to three key pieces
09:35so first of all you got the hook second you have
the core content and then the third you're going
09:39to have the call to action right so let's just
jump into what each one of these are all right so
09:44first the hook this is going to be the first two
to 5 Seconds of the short form video and I hope
09:50everyone already knows what short form videos are
Instagram reels Facebook reels YouTube shorts Tik
09:55Tok videos it's basically what everyone's watching
right now it's what's grabbing all the attention
10:00the awareness so if you haven't seen these you're
probably living on a rock and this is probably
10:04not the ideal video for you to be watching so um
but the first two to five seconds okay so if you
10:09think about it when you're watching a YouTube ad
you get five seconds to grab someone's attention
10:14before they skip the ad right it's not true
with short form content somebody's flipping
10:19through on their phone and you're going to have
maybe two seconds more than like you're going to
10:23have one to two seconds and then only if it's a
really good hook you're going to have 5 Seconds
10:27right so what I did is I actually created a doc
of all of these different hooks I've got hundreds
10:34of different hooks that actually if you guys go
through just comment yes down below and I'll share
10:39with you guys the private link that once again
you guys can get 50% off the first three months
10:44of the highle software and then I'll also share
with you guys this template plus $3 to $4,000 in
10:49courses templates coaching all that cool stuff
um but you're going to have you're going to call
10:54out your audience it's got to be intriguing and
stop the scroll Okay so although this is only 2
11:00to 5 Seconds long it is so important right and
typically a short form video is going to be 60
11:07seconds or less now some platforms are a little
bit longer but just kind of give a general idea
11:12okay second part is the core content so let's just
say we just stop somebody scrolling the next 30 to
11:1840 seconds is like the core piece of content that
we're actually showing people how to do and once
11:24again I've got tons of templates and scripts
that I've already tried that are proven you
11:29guys can literally just copy and paste and use
for your own business as well if you're trying
11:33to get more exposure with social media and the
core of this is Simplicity we want to show step
11:40by step and the reason why we want to show step
by step is because we want to increase the watch
11:45time for the algorithms because the reason why
all these platforms are pushing videos um one
11:52video over another is because they want to see how
long are people actually watching these videos and
11:58if they're watching them longer then obviously
they're going to push that to more people because
12:01they're like okay people are actually interested
in this video right so that's why I like to do
12:05a lot of Step by Step so if I'm saying like you
know here's a here's a cool like for example this
12:10is a video I have here's how to make $500 per day
right there's the hook two to five seconds super
12:15quick and obviously this is not just the make
money online category you can do this for any
12:20type of industry or any type of audience you're
trying to call out right but here's how to make
12:25five $500 per day hook then I go into like step
one you're going to go to Google okay now they're
12:30like okay $500 per day step one go to Google okay
I'm a familiar with Google that SS pretty easy
12:35step number two type in a local business in your
local area so now they're kind of like um they're
12:41they're kind of hooked to like okay man I I want
to keep seeing what's going on and I'm not doing
12:46the big reveal right out of the gate because
now they're watching step one step two which
12:50is dragging on the watch time but also making it
where they want to stick around to see okay how
12:56am I actually going through and implementing this
strategy right and then after I've gone through
13:00the 30 to 40 seconds of the core content which
if you guys want to see examples of this just
13:05go check out the shortform videos on my channel
because I I do this is what I do right and then
13:11part three is the last two to five seconds so
we've got two to five seconds of the hook right
13:16then we got 30 to 40 seconds of the core content
and about 2 to 5 Seconds of the call to action
13:22so roughly we're talking about 50 un like it's
basically under 60 seconds every video is going to
13:27be a little bit different but the call to action
what we're saying is hey you know go comment down
13:33below so like I've said number of times on
this video comment yes below and I'll hook
13:37you up with the free course or the free bonuses
or the automation tools or whatever it is you're
13:42giving away or another one is you can say go to
and then insert easy URL right so like whatever
13:49like let's say it's example.com you can say hey
go to example.com and we're going to hook you up
13:54with all these things but your url has to be so
easy to say and type in you're probably not going
14:02to get as many leads and as many people typing
it in as if you're going to go through and say
14:06hey comment yes below and we'll hook you up with
the link because then you can send them a direct
14:12link that they can just tap or click on and you're
going to get more leads and more exposure and I'm
14:17going to show you guys more on how to automate all
of this in just a minute okay so now that you have
14:22the template the format who wants to see how to
make two years worth of daily content in just two
14:29days because you might be looking at this like
man Jason that's a lot of short form content we
14:32got to create got a lot go go through and do a lot
of stuff to post every single day I don't know how
14:36to do that it seems overwhelming and guess what
I agree it is overwhelming I would get anxious as
14:40well but I've created a system that makes it very
easy to create two years worth of daily content
14:46in just two days with the templates and scripts
that I'm just going to give you guys when you go
14:50through and get started with the highle system all
right so this is how I make content at scale this
14:56is a screenshot of my desktop I have a folder
of hooks right that first part I have a folder
15:02of core content and I have a folder of outros or
basically my call to action right then what I do
15:08is I go through and I have this Google sheet of
all the hooks all the core pieces of content all
15:13the outros which I don't need as many outros
because it's kind of the same thing that I'm
15:16directing people to whereas the hooks is calling
out different you know angles different things
15:21that we're trying to bring people in and then
the core content we want to be showing a little
15:25bit different things and so what I do then is I
take let's say 50 hooks they're 2 to 5 Seconds
15:30long and I go and I just like shoot all those 50
Hooks and it takes about 30 45 minutes to shoot
15:36all those and I shoot them in just one shot and
then I go and I cut them up and I edit them and
15:41so I can just have these little two to five second
video clips right then I do the same thing with
15:45core content and then I do the same thing with
my outros and so now I can go through and I have
15:50all these files on my desktop and I can just mix
and match so if you think about it if we have for
15:57example we'll just make the the math easy if we
have 20 Hooks and 10 core pieces of content there
16:03are 200 variations 20 times 10 that you can create
with just 20 Hooks and 10 core pieces of content
16:12right pretty crazy to be able to go through and
mix and match and then it's a unique piece of
16:16content that you are posting to social media and
you're just trying out different Hooks and then
16:21you can go through and grow the number of hooks
that you have from there and like I said I've got
16:25literally hundreds of different hooks that I use
so it's not like the same exact hook every single
16:29time because even if you have 90 different hooks
that's 3 months worth of content different hooks
16:35that you can post every single day and then by the
next after three months is up you can literally
16:40start with the same hook over again and more than
likely somebody who saw that hook on day one they
16:46they're not going to be seeing that next one right
it's going to be or they're going to forget about
16:49it and so then you just keep compounding this and
so we go through and we make I did the math right
16:56here 50 hooks 15 four piece of content 750 unique
short form content scripts 750 we got 365 days in
17:05a year times 2 that's 730 days so now we're over 2
years worth of content and it only takes us about
17:132 days to go through a film edit cut all this up
and then go through and schedule it out on our
17:19channels and if you're like man Jason scheduling
takes a long time go through and get a virtual
17:23assistant get somebody to go through and post for
you that is exactly what I do and then for maximum
17:28exposure I want to be able to post to Instagram
reels Facebook reels Tik Tok YouTube shorts there
17:34is a software that um I actually probably won't
suggest this software anymore because now you can
17:39go through and do this all inside of high level
with their social media tools you can post these
17:43as reals Facebook reels Instagram reels and so I
I actually would just use high level which is the
17:49software I keep talking about right but as far as
YouTube shorts go I highly recommend just posting
17:54those inside of the YouTube Studio Tik Tok I
like to do those inside app as well and then
17:59honestly mainly Facebook reels is where I like to
go through and post it inside the software however
18:04someone on the live training brought up well
can't you just use the meta suite scheduler and I
18:09actually think that is probably a better idea it's
not something I have done yet but is actually it's
18:13actually something my vas have done and they're
seeing amazing results actually some better
18:17results than I am so I probably would suggest that
as well right then to maximize exposure even more
18:24right we're not just posting because here's the
deal if you post to two times on one account in
18:29a day I see that second post getting No Love No
views no exposure and so it really doesn't benefit
18:35you to post more than one time per day per page
or per account so what I did is I created 5 to
18:4210 Facebook business Pages five to 10 Instagram
accounts and then I had my my vas do the exact
18:47same thing and so now I've got the same pieces of
content that I'm going through and posting on all
18:51of these different channels to have mass exposure
right and so it's kind of like a little water down
18:57version of the Andrew tape model of just getting
massive exposure posting all over having multiple
19:01people do it multiple accounts all that but is
driving a ton of leads into my business right so
19:08posting best practices we kind of already went
over this but schedule shorts inside a YouTube
19:12video I have radar here for Instagram Facebook
reals that's that software but one you can do it
19:17now inside of high level but also I would probably
just use the meta Suite um scheduler because it's
19:23it's their own platform a lot of times the these
software or these these platforms prefer you to
19:29schedule inside of their app right because they're
going to give you more love more exposure and then
19:34also Tik Tok just schedule inside the app as well
all right so who wants to see how to make this
19:39content with AI I'm going to show you guys step
by step here and here's a little video hopefully
19:45this audio Works um but we'll check this out
here I want to show you how to make short form
19:50content using AI this will be one of the craziest
things you see this year this is exactly what I'm
19:55doing to generate 100 to 200 leads per day for my
business and it doesn't require me to do anything
20:01let me show you how you can replicate this pretty
crazy right it looked like me obviously you can
20:06tell a little bit that it's AI generated but it's
overall pretty good and so this is exactly how
20:11we go through make this content with AI so you
just go through sh shoot one clip then you can
20:16literally feed the scripts that I'm going to be
giving you guys into this system that I'm showing
20:22you right here right now to be able to create
unlimited content so now honestly for the whole
20:26month of November and December I didn't even shoot
a video I had my vas going through and doing this
20:31exact strategy I'm about to show you and they were
just going through and creating all the content
20:35with AI they were scheduling it for me they were
responding to all the comments plus the Automation
20:41and guess what I was able to spend time with
my family on holidays and just enjoy life right
20:46which is the ultimate goal for everyone is that
Financial Freedom and that time Freedom so step
20:51number one we're just going to film a two-minute
clip that's all it needs to be we could be talking
20:55about whatever but it's to get your voice it's is
kind of get the hand movements it's your your face
21:01um Expressions all that different stuff and then
step number two we're going to upload it into a
21:05software called hen right so I'll try to get a
link down below I think I have affiliate link
21:10but I don't remember but it's it's called haen
and so you upload it in there and then it's be
21:14able to have like a basically a default it's
called an avatar right that you can go through
21:19and uh leverage to create all this content then
step number three the short form scripts that
21:25I've shown you guys you just copy them and paste
them into hey Jen right so there's a kind of like
21:31a little video editor it kind of looks like canva
honestly if you ever use canva and you just paste
21:35the scripts in there the hook the core content
and the call to action and then it goes through
21:42you can export it and then it's just going to go
through and create the video with you speaking
21:46or whoever the Avatar is and then I use submic
okay it's a very simple tool you just upload
21:52the video in there and it creates those animated
captions it already is it just it transcribes the
21:57video creates the captions makes them annimated
even puts in the Emojis so you don't have to do
22:02anything and like I said guys I have my VA doing
all this for me and then step number six is you go
22:08through and you schedule out all of these posts on
the different social media platforms that's pretty
22:13cool right I mean I feel like that's pretty simple
pretty straightforward um so if you guys go back
22:17through those steps that is exactly how I have
done it how I've gone through and leverag it out
22:22to my vas and I have bonus step right here train
a VA to do it all for you so that you don't even
22:26have to focus on that you can f focus on the core
things in your business to really move the needle
22:31and you can know that your organic lead generation
is taken care of right so now you've successfully
22:38removed yourself from this whole process now let's
get into lead automation here really quickly um
22:45this is something that we go through when someone
comments yes like on Facebook or Instagram reels
22:50we can have this lead automation go through and
follow up with every single one of these leads so
22:55you don't have to manually follow up or your vas
don't have to might manually follow up to send
22:59them a link out to your website in other words
your landing page right so this is how I'm getting
23:04thousands of comments you can see right there this
was screenshot was taken a few weeks back but it's
23:093,800 comments and you might be looking at well
Jason you're responding every single comment
23:14well let's cut that in half 1,900 comments and I'm
not saying those are leads but 1,00 comments that
23:20helps really boost the algorithm so you're getting
more exposure for that video right because a watch
23:26time they take that into account then also the
engagement how many people are liking the video
23:30how many people are commenting and so it just
gives it more love in the algorithm and so what we
23:35do here let's just see how we've got this all set
up so you can see I'm saying basically the call
23:40to action is hey comment yes below or comment I'm
interested you can see down there there's a lot
23:45of yeses and interested and then what we do is we
have Min chat which by the way if you need a full
23:50stepbystep how to go through and set this up this
is in one of my bonus courses that I go through
23:55and just give you guys when you comment yes down
below I'll share with you guys the private link to
23:59get 50% off high level for the first three months
plus all these courses step by step the templat
24:04scripts all that stuff right um so basically you
go through comment yes mini chat automatically
24:11likes their comment replies their comment says DM
sent and then inside of the com or inside of the
24:18DM it has a link out to our landing page so this
is exactly what it looks like right here so a user
24:23comments on your post and then anyone who comments
on the post doesn't matter what they say you could
24:28say only yes but sometimes people like you say
comment yes or whatever but sometimes people say
24:33I'm interested or show me or whatever so you just
want kind of just like to capture all comments
24:38and then you go see here I send a DM and it says
Hey so and so thanks for your comment get my free
24:43step-by-step course below and they have a button
that clicks out says get free course click on that
24:48and they go to my landing page where they go and
opt in and I generate a lead and from there I can
24:54go through and follow up with that lead and we're
going to talk about that in the thir third part of
24:58this whole series which also is one of my favorite
Parts because the fortune is in the followup that
25:03is where all of the money is made and using this
exact strategy guys is how we've gone through and
25:08gotten thousands of followers this is one of my
va's accounts with a link out to the Lany page
25:12in the organic profile so for both Facebook and
Instagram we use mini chat but as far as YouTube
25:18and Tik Tok um you just say you just reply to the
comment inside a YouTube Studio there's an easy
25:23way to say hey who hasn't or who has commented
on my videos that I haven't replied too and what
25:28you can do is just reply to all of them um give
them the link right there I just have my vas go
25:33through and do that um and Tik Tok as well it's
more of a manual process but I guarantee you it's
25:38worth it because it generates a ton of leads and
you just batch it you can just do one time a day
25:43go through and respond to all the comments and
I get a lot of comments and so to be able just
25:48knock it out all at once and that's why I've gone
through and have my VA start to do that now for
25:52me so I don't have to do it in the beginning I
was just doing it but I spend like 10 minutes
25:56a day going through and batch comment replying to
all those comments right so quick recap of today
26:03we talk about consistent lead flow right the way
to do social media marketing in 2024 it is daily
26:09organic short form content and I showed you guys
exactly how to make that happen without getting
26:14massive anxiety overwhelmed and feeling like
I don't know how to go through and make this
26:19happen how to go promote it on all the different
social media channels and um make this happen with
26:24lead automation right and once again if you guys
want want to go through and get my templates all
26:31of my training step byep how to go through and set
this up because I know I went into a lot of detail
26:36here but there is a lot more to go through and
actually setting some of the stuff up like the
26:40hey Jen stuff the mini chat lead automation um
just go through comment yes down below and we'll
26:46hook you up with a link that you can get 50% off
the first three months of high level plus you're
26:52going to get all of my different courses for
free as a little bonus um and I don't know how
26:57long we're going to be going through and offering
these off for free um the courses and step-by-step
27:01training but we're going to be doing it right now
for those you guys who are commenting watching
27:06this video so anyway with that said guys thank you
so much for watching I really appreciate it I hope
27:11you guys found some value in today's training and
with that said I will see you in the next video
![Welp, Here's what the Fed *Just* Said [Fed FOMC Minutes]](/_next/image?url=https%3A%2F%2Fi.ytimg.com%2Fvi%2Fl8u23oq1E9E%2Fhqdefault.jpg&w=3840&q=75)
