00:00welcome back to another
print on demand video.
00:02In today's video we're
going to be discussing
00:04is print on demand worth it in 2024?
00:07Now this video is going to be
specifically for those of you
00:09who are considering starting
print on demand right now,
00:12you're starting from scratch
00:13and you don't have an
existing business built up.
00:15Now although this will also apply
00:16to those of you who have
already started print on demand
00:18and something that I'm
going to share here is
00:20actually really going to
help you guys as well.
00:22I really wanted to keep those of you
00:23who are just starting out
in mind for this video.
00:25So with that being said,
00:26specifically what we're going to be
00:27talking about in this video is
00:29a print on demand T-shirt business.
00:31Now for those of you who don't know,
00:32I have been in this business
for just about 10 years now.
00:35I have been around the block
00:36as things have changed over the years.
00:38So all of my insight and experiences are
00:40just going to be shared here freely.
00:42So at the time of making
this video, it is 2024,
00:44about halfway through the year,
00:45and we've just gone through
00:46a pretty big cycle of a
change in print on demand.
00:49Now this big cycle of change
happened in 2022, 2023,
00:53and what it was more people finding out
00:55about the print on demand business model
00:57and inevitably becoming
sellers in the space,
00:59and then artificial intelligence
01:01starting to play a role in this business.
01:02Now what that means for you
01:04starting out in print on demand in 2024
01:06and this will probably
carry over into 2025 as well
01:09is that if you are going
to start this business,
01:11you have to be using a certain strategy.
01:13That's what I'm going
to share with you freely
01:15So without further ado,
01:17I'm excited to share all of
this information with you guys.
01:19Let's switch over to the computer
01:20and get straight into this video.
01:21Okay, so the first thing
starting out in this video is
01:24a report of the overall
market for print on demand.
01:27Now this is a really good report
01:28that I've already pulled up for us.
01:30And essentially what you wanna
be looking at in this report
01:32is how fast is the industry
of print on demand growing?
01:35Now when you look into
01:36different online business models out there
01:38or you're looking to start
different business ideas,
01:40always look up what the
overall industry is doing
01:43or projected to do going forward.
01:45What you may find with some
of these online businesses is
01:48they're actually on a decline.
01:49So that online business is fizzling out
01:51and you don't exactly wanna
be starting out in that space
01:54if the industry's already going down.
01:55When it comes to print on demand,
01:57the industry is growing at
actually a really fast pace.
02:00It's already about $4 1/2 billion spent
02:03on these types of items every year.
02:06that is projected to keep
growing at a really fast rate.
02:09Now something else that I
love about these reports is
02:11they break down different
aspects of that industry.
02:13So again, looking at print on demand,
02:15the market growth stage is high
02:17and the pace of market
growth is accelerating
02:21So the industry of print on demand is
02:23going to continue to
grow every single year
02:25and it's growing at a really rapid rate.
02:27Now the reason that I wanted
to share that with you is
02:29because so many people ask me
in 2024 or going into 2025,
02:33is it too late to start print on demand?
02:35Is it already too saturated?
02:37Is it too competitive?
02:39with this information that the
industry is in fact growing
02:42and it's growing at a fast pace
02:43combined with the strategy
that I'm about to show you,
02:46if you are starting out in
print on demand in 2024,
02:48you can absolutely succeed
and you can succeed early on.
02:51In a second here, we'll switch
back over to the computer.
02:54I'm excited to share what this
strategy is with you guys,
02:56but I wanted to take one
quick second to say that
02:58if you want the full expanded strategy,
03:00how to do everything from start to finish,
03:02I'm going to link up the
full print on demand tutorial
03:05in the description below.
03:06It's a totally free video here on YouTube
03:08that goes through my
entire current process.
03:10So that will really help you out.
03:12What to do, which websites to upload to,
03:14the whole nine yards.
03:15So with that being said,
03:16let's switch back over to the computer
03:17and let me show you what this strategy is.
03:19Now to show you what this looks like
03:20and how to use this strategy,
03:21I'm going to use Amazon as our example.
03:24So Amazon, if you didn't know,
03:25is the largest print on
demand website out there.
03:27Most people didn't even know
03:28that you can do print on demand
on Amazon totally for free.
03:31But if you type in a niche,
a different type of T-shirt,
03:33I'm going to use gardening T-shirt
03:36and you search for that
in their marketplace,
03:37these are for the most part
03:39all print on demand
designs uploaded on Amazon
03:41in the gardening niche.
03:43Most people when they see this are
03:44just going to scroll up to the top
03:45and see over 4,000 results.
03:47This is already a saturated niche
03:49and most people aren't
going to have success
03:51going into this niche
03:52competing with all of
these existing designs.
03:54So this is where the strategy comes in.
03:56Whether you are talking about Amazon
03:58or you're talking about
Redbubble or TeePublic
04:00or any of the big print
on demand websites,
04:02that big cycle of change
04:04that I was telling you in 2022 and 2023 of
04:07more people competing in print on demand,
04:09all of these people
competing are competing
04:11at these surface level of niches.
04:13Now what I mean by that is
the big general overall niche,
04:16so gardening designs,
04:18but there's not
necessarily things specific
04:20within gardening designs.
04:21So this is something
04:22that I've learned in
the last couple of years
04:24that I'm implementing now
that works extremely well
04:26and there is so much room for you guys
04:28to be using it as well.
04:29That's why I'm happy to
share it with you guys.
04:30And what that is is finding out
04:32what are these sub-niches
within these overall niches.
04:36So to give you a perfect example of this,
04:38when you look at gardening T-shirts,
04:40you may just think all of these
are just generally garden,
04:42but when you start to look at
04:44what the design specifically
is, this is with my dog.
04:47So that is a gardening shirt
and a dog shirt combined.
04:51So this is a sub-niche within gardening
04:53that's creating designs that
are about gardening and dogs.
04:56As you keep scrolling through here,
04:57you're going to see that there
are more examples of this.
04:59So gardening tomatoes, not
just generally gardening.
05:03So that brings us to the next step here
05:04and that is how do you find
05:06these sub-niches within the overall niches
05:08and how do you know which ones of those
05:09don't already have people selling in them?
05:11Well the way that I do this
is with Merch Informer.
05:13So if you've seen my other videos,
05:14you've definitely seen this before.
05:16I use it in several different
parts of my process,
05:18but they have a tool where
you type in the overall niche
05:21and it breaks it down into
all of these sub-niches
05:23and tells you how competitive
that you unique sub-niche is.
05:26Now I will say right off the
rip, this is a paid tool.
05:29It's about $10 per month.
05:30You only need the newbie plan for this.
05:32I have a personal coupon code from them.
05:34I will put it down in the description,
05:35that'll give you 20% off.
05:37So if you do use that,
05:38it's only $8 per month and
they have a free trial.
05:41So for the sake of this tutorial,
05:42you can literally follow
along totally for free.
05:44So with that said, let me get logged in.
05:45I'll show you how to use this.
05:46Okay, so once you're logged in
05:48to your Merch Informer account,
05:49over on the left side,
05:50all of these drop down into
multiple different tools.
05:52For this video specifically,
05:54we are going to Keyword Research
and then Keyword Finder.
05:57Now this is the beauty of
using a tool like this.
05:59Whatever niche you have come up with,
06:01just type it in the top here.
06:02So I'm going to type in gardening
06:05and then literally just click Search.
06:06And now this is going to
break down that overall niche
06:09where everyone is competing
into 358 different sub-niches.
06:14And specifically it's going to tell you
06:15how competitive that sub-niche is.
06:17So with all of this information,
06:19all you're looking for is
the keyword or the phrase.
06:21This is going to tell us the sub-niche.
06:23And then it's going to tell
us right here in this column
06:25how competitive that sub-niche is.
06:27So as you scroll through here,
06:28just look at the low
competition sub-niches,
06:30so fall gardening designs.
06:32Not all of these are
going to make much sense.
06:35if you can make the
connection, that's awesome.
06:38Community gardening, advanced gardening,
06:40bonsai gardening, that is
a perfect one right there.
06:42So making shirts in the gardening niche
06:44for people who have bonsai trees.
06:46That is a wide open
sub-niche within gardening.
06:49As you keep coming through
here, anime gardening.
06:52You can literally just scroll
through the entire niche
06:54and it's just going to break it down
06:56into the places where you
can be creating designs.
06:58And not many other people are
competing in that in 2024.
07:02Now the reason that I
love this so much is that
07:04we are just in the overall
topic of gardening.
07:06However, there are unlimited niches
07:08that you can be typing in here,
07:09and it's just going to break that down
07:11into hundreds of different sub-niches.
07:13You go in and see in real time
07:14is that low competition, high competition?
07:16And you can cherry pick-the ones
07:18where not many other people are competing.
07:20Being able to sort
through big overall niches
07:22and see in real time what
are the low competition gaps,
07:25and then create designs in those is
07:27going to put you ahead of
the pack of all the people
07:29who are just generally
creating designs in that niche
07:32and they haven't thought
of these sub-niches yet.
07:34So if you are the first to
get into these sub-niches
07:36and you can create a handful of designs
07:38and get them posted on the
big print on demand websites,
07:40you are going to have a lot
of success in print on demand.
07:43And it doesn't matter if
you just started today
07:45or if you started 10 years ago like I did.
07:47Now again, this is just
part of my overall strategy
07:49for finding these low competition niches.
07:51If you wanna find out how to
come up with the design ideas,
07:54how to post them onto the websites,
07:56and overall which websites
to be posting them to,
07:58that will be in the full tutorial
linked in the description.
08:01Guys, if you have any questions at all,
08:02just let me know down in the comments.
08:04I'd be happy to help you out.
08:05And if you enjoy this video,
08:06please just give it a thumbs up.
08:08Otherwise, I'll be seeing you
guys all in the next video.