00:00are you tired of spending way too much
00:01time creating content do you feel like
00:03sometimes you run out of ideas or the
00:04ideas that you do come up with just
00:06aren't the most creative or maybe now
00:07you finally got in the hang of creating
00:09Instagram reels but you still struggle
00:11with all the other stuff that goes into
00:13it like coming up with a hook scripting
00:14what you're going to say thankfully you
00:15can use generative language based AI to
00:18help you out and that's exactly what
00:19we're going to be talking about in
00:20today's episode how you can use a free
00:22tool like chat GPT to make a month's
00:24worth of Instagram re Reals in less than
00:28minutes now I don't think I've ever done
00:30a training a podcast a YouTube video
00:32anything about AI without mentioning the
00:34following quote and that is that you
00:36won't be replaced by AI but you will
00:39likely be replaced by someone using Ai
00:42and that's because like so many other
00:43advancements in technology really it's a
00:45tool unfortunately for us not only is
00:47this tool free it's pretty easy to use
00:50and pretty much anyone with an internet
00:51access can use it and so with that in
00:54mind in today's episode I'm going to be
00:55sharing with you some different ways
00:57that you can strategically use chat GPT
00:59to help help you write things like your
01:01hooks your scripts or even come up with
01:03ideas for your reels I'll be giving you
01:05some prompts that you can definitely use
01:07on your own to create your own content
01:09but the biggest takeaway that I want you
01:10to have from today's episode is that
01:12ultimately this is a tool and when you
01:14first start using it just like any other
01:16tool you're going to suck at it I
01:18remember when I first got my first
01:20iPhone which I think was like the iPhone
01:223 because I didn't even want to get the
01:24iPhone one or two because I was like how
01:26are we supposed to tap on a touch screen
01:28how am I going to be able to T asked how
01:30am I going to be able to touch the right
01:31buttons but eventually I was like all
01:33right I'll get an iPhone so I got the
01:35iPhone 3 and that tool was new to me and
01:37so the early days of texting on iPhone
01:40was pretty bad I still remember when the
01:42co-host of this podcast my mom got her
01:44first iPod and the original iPods for
01:46those of you who don't remember or maybe
01:48never had one they had like a little
01:50dial in the center and in order to turn
01:52up the volume you would like lightly
01:55spin your finger around the dial but I
01:58remember when the iPod for first came
02:00out and like my mom and dad both got one
02:02my aunt and uncle both got one they all
02:03got one I think for each other for
02:05Christmas or something like that and no
02:07one even knew how to turn up the volume
02:09until someone accidentally swiped their
02:11finger over that little dial and they
02:13were like oh that's how you change it my
02:15point is simply that any new technology
02:17is going to be confusing it's going to
02:19be overwhelming and you're not going to
02:20be very good at it AI is the same thing
02:22and the really cool thing about chat GPT
02:25is that it can spit out new pieces of
02:27text so unlike something like Google
02:29where you're going to type into the
02:30search bar and get other articles and
02:33news reports and links to videos that
02:35other people have previously posted that
02:38other creators have made instead with
02:40chat gbt you know you type into the
02:42search bar so to speak you type into the
02:44prompt window and you're getting a
02:47basically new response every time it is
02:49a generative response meaning that it is
02:52a new response being generated from all
02:55of the hundreds of millions of data
02:57points and content and and all of these
03:00articles and blogs that have been fed
03:02into chat GPT but of course I know a lot
03:04of you are here not because you
03:05necessarily have never used chat GPT but
03:07because you want to use it for your
03:08Instagram reals so with that being said
03:11let's hop into the actual tips and ideas
03:13of how you can use it to create this
03:15content and during this episode I'm
03:16going to be giving you prompts that you
03:17are welcome to use on your own but
03:20before we even get into that before I
03:21even give you these prompts I need to
03:23give you a great piece of advice that
03:25someone else gave me a long time ago
03:26when I started using chat GPT and AI and
03:30it's basically that oftentimes when we
03:32start using AI we the humans try to
03:35guess what the computer needs to know so
03:38we try to tell it things like hey Chach
03:41G PT I am trying to come up with
03:43Instagram reals and I post about uh dog
03:47behavior issues and I'm a dog trainer
03:50and uh I have 300 followers and I post a
03:53lot of reals and sometimes I post
03:55carousels help me come up with ideas go
03:58and we just kind of like guess at the
03:59things that chat GPT needs to know but
04:03chat GPT knows what it doesn't know it
04:06knows what it needs to know and so the
04:09thing that I do almost every time I'm
04:12creating a new prompt or I'm starting a
04:14new conversation let's call it with chat
04:17PT is I ask it to ask me questions so
04:21let me give you an example let's say I
04:23want chat GPT to help me come up with
04:25ideas for what to post on Instagram
04:27instead of saying hey chat GPT help me
04:29come up with ideas for what to post I
04:30usually post about Instagram tips go
04:33instead I could say chat GPT in a second
04:37I'm going to ask you to help me come up
04:40with more ideas for what to post on
04:43Instagram but and this is the key but
04:45before you give me these ideas ask me a
04:49series of questions so that you can
04:52better understand my goals my Instagram
04:54strategy and what I'm seeking to get out
04:57of these ideas and then when you press
04:58the enter button chat GPT is going to
05:00give you a series of questions instead
05:03of ideas of what to post and then you
05:05can just go through and answer those
05:06questions kind of like it was chat GPT
05:09interviewing you and then when you press
05:10enter chat GPT will then be able to give
05:13you content ideas that are way more
05:16informed way more intelligent and way
05:18more specific to you and your specific
05:20needs rather than you just kind of
05:22guessing telling chat gbt what you hope
05:25it needs to know but I understand
05:26sometimes when you're just getting
05:27started it's easier if someone just kind
05:28of gives you a prompt and so in today's
05:31episode I will definitely be giving some
05:32prompts to you but again if you want to
05:34take your chat GPT usage to the next
05:36level the real key is having it do all
05:39the work by asking you the questions of
05:42what it needs to know okay so idea
05:43number one of how chat GPT can help you
05:45come up with a month's worth of
05:46Instagram reels in probably less than a
05:49half hour is it can help you come up
05:50with ideas and your prompt for chat GPT
05:53could be something as simple as I need
05:55help coming up with ideas for Instagram
05:58reals the ideas should relate to rock
06:01climbing and within the rock climbing
06:03Niche I usually post about rock climbing
06:05tips for beginners rock climbing gear
06:07rock climbing memes and rock climbing
06:09quotes if you put that into chat GPT and
06:12of course replace the word rock climbing
06:13with whatever your specific Niche or
06:15industry is you will get post ideas you
06:18could even TCH out GPT to give you a
06:20specific number you could say give me 10
06:21ideas give me five ideas give me 30
06:23ideas you could specifically tell it to
06:25come up with ideas that would be highly
06:27engaging for whoever your target
06:30audience is so I need help coming up
06:32with ideas for Instagram reels that
06:34would be highly engaging for women over
06:36the age of 45 you could tell it that you
06:38need ideas that are original and that
06:40are rarely or hardly ever talked about
06:43on Instagram and I think it's important
06:44to note at this point in case you
06:45haven't heard it before I think everyone
06:47always says this when they're talking
06:48about AI it's not perfect I like to
06:50think of it as a rough draft I like to
06:52think of it as putting pencil to paper
06:55so that I can have something written
06:56down I can kind of get the juices
06:58flowing I would never recommend using
07:00exactly what chat GPT gives you for your
07:03scripts or for your ideas but it can
07:04definitely give you a great kind of push
07:06or a great boost especially if you're
07:08struggling with one of these areas also
07:10don't just blindly trust any facts that
07:12chat GPT gives you because again it's
07:15chat gpt's job to give you information
07:18and so if no information exists
07:20sometimes the AI will invent information
07:23in order to satisfy the request that you
07:25gave it and so I've heard plenty of
07:27horror stories of people even writing
07:30scientific papers and citing things that
07:32didn't exist sharing statistics that
07:34were totally made up because they were
07:36using chat GPT to help them write these
07:38papers so just always do your due
07:40diligence and make sure you double check
07:41everything that chat GPT tells you the
07:43second way that you could use chat GPT
07:45to help you come up with more content
07:47make more content in less time make 30
07:49days of content in just 30 minutes is to
07:52have chat GPT take what you have already
07:55done what you've already posted the
07:56reels you've already made and create
07:58either new versions or modified versions
08:00of the existing posts you've made so
08:02there's a few different ways that you
08:03could do this but one way that I like to
08:05do it is I like to oftentimes title at
08:08least like for myself the different
08:09reals I'm posting so that this is the
08:11real about hashtags are dead this is the
08:13real about trending Audi this is the
08:15real about whatever other Instagram tip
08:17I'm posting about that day and so I have
08:19all these different like titles in my
08:21notes I have all these different titles
08:23for the actual file of the real I will
08:25take those titles put them into chat GPT
08:28and say something along the lines of hey
08:30chat GPT can you please help me come up
08:32with 10 real ideas that are different
08:35ways of saying what these titles are
08:38already talking about and so that way
08:39you're not constantly having to come up
08:41with new ideas or even having to have ai
08:43come up with these new ideas instead you
08:46can have ai create new versions
08:49refreshed versions of content that
08:51you've already posted in the past I do
08:53this all the time I especially love
08:54doing this with my best content so I'll
08:56go back to whatever my best posts were
08:59from two three months ago I'll put him
09:01into chat GPT I'll put the titles I
09:03should say into chat GPT and I'll ask it
09:05to do what we were just talking about
09:06which is come up with new versions come
09:08up with refreshed ways of phrasing this
09:11and basically I now have a bunch of new
09:13post ideas but really it's the same
09:16thing as before just with a different
09:18package with a different bow on top and
09:20I know it's likely going to do well with
09:22my audience this time because it did
09:23well in the past the third way that you
09:25can have chat gbt help you come up with
09:2730 reels in less than 30 minutes is to
09:29have it help you write your hooks to
09:31bring up the number three again I guess
09:32I'm sticking with a theme for this one
09:34hooks are essentially the first 3
09:36seconds of your real it's whatever's
09:38going on in those first 3 seconds it
09:40could be the words you're saying it
09:42could be the phrase it could be an
09:44expression it could be the editing like
09:46maybe your video is really going to like
09:48zoom in or zoom out very quickly at the
09:50beginning maybe there's going to be like
09:51a video effect like a transition or
09:53something placed on the beginning maybe
09:55there's an audio effect like a popping
09:57noise or like breaking glass that's
09:59going to grab people's attention
10:00essentially a hook is whatever is the
10:02opening of your reel the beginning of
10:05your reel that is intended to grab
10:07people's attention and in my opinion the
10:09hook is the most important part of your
10:11entire reel without a strong hook it
10:13doesn't matter how good the rest of your
10:15content is no one's going to watch the
10:16real if your hook doesn't grab people's
10:19attention they're not going to watch
10:21second four five six so I would spend a
10:24lot of time especially if you're someone
10:26who struggles with views and struggles
10:27with engagement I would spend a lot of
10:29time I would spend a lot of energy and
10:31effort refining Your Hooks and working
10:33on your delivery working on your ability
10:36to stop someone's scroll and grab their
10:38attention because without it all the
10:40rest of your work is kind of for nothing
10:41because it's not going to get viewed or
10:43seen there are those rare reels that can
10:46do really well without a strong hook but
10:48the vast majority of them are going to
10:50need something strong something
10:52attention grabbing something bold
10:54something in your face at the beginning
10:56or at least something that's different
10:57from the normal in order to pattern
10:59interrupt and stop someone scroll so
11:01that they actually watch the full video
11:03and the thing is I don't know about you
11:05but I know I'm not a crazy copyright
11:08genius like I'm not awesome at writing
11:10headlines I'm not awesome at coming up
11:13with hooks necessarily it's something
11:15I've definitely gotten a lot better at
11:16over the years but especially early on I
11:19had no clue what I was doing with hooks
11:21so I wish that 5 years ago I could use
11:23chat GPT to help me come up with hooks
11:26you could quite literally take the
11:28content that were planning on posting
11:30let's say that you are a cake baker and
11:32you are teaching people some unique
11:34technique for frosting their cake I
11:36don't know you could put your script or
11:38at least your bullet points or your
11:40ideas for your reel into chat GPT just
11:43copy and paste it and then say you know
11:45this is the idea that I have this is the
11:47script that I have For an upcoming reel
11:49and I want to craft an attention
11:51grabbing hook to be placed at the
11:53beginning of this reel the hook should
11:56be one sentence or less and should be
11:58rather rather bold or in your face in
12:00order to stop someone's scroll and grab
12:02their attention if you put that into
12:04chat GPT along with the actual bullet
12:06points or the script that you had
12:07planned out for the real I promise you
12:09chat GPT is going to come up with an
12:11awesome hook for you to use one thing
12:13that I do think is important when you
12:15are prompting chat GPT to help you write
12:17hooks is to think about what emotional
12:20state do you want your viewer to be in
12:23when they're watching your real and
12:24maybe you've never thought about this
12:25before but most likely when someone's
12:27watching your real if they're truly cap
12:29ated they're going to be feeling things
12:30like maybe excitement or anger or
12:33curiosity or frustration or happiness or
12:37energy or enthusiasm whatever it is you
12:40intend them to be feeling based off of
12:42your content or your planned content
12:44when you tell chat GPT that especially
12:46when you tell it in the context of
12:48Writing Your Hooks it's going to be able
12:50to write a better hook because if I am
12:52let's say sharing an unpopular opinion
12:55or a new discovery a new fact about
12:57Instagram that's going to surprise some
12:59people then it's important for me to
13:00tell chat GPT that I want the hook to
13:04stir up that emotion or to at least
13:06relate to that emotion of surprise or
13:09confusion or being caught off guard
13:11rather than being angry or rather than
13:14being excited all righty idea number
13:17four for you to be able to make 30
13:19Instagram reels in 30 minutes or less is
13:22you can use Chachi BT to literally write
13:25your entire script for your real now
13:27here's the thing on Instagram the
13:29algorithm above all else it values watch
13:32time but the challenge is it's tough for
13:34people to watch long form content at
13:37least currently on Instagram it's
13:38starting to become more of the norm on
13:40Tik Tok and it's kind of always been the
13:42norm here on YouTube and on podcast but
13:44on Instagram we're used to short content
13:46we're used to stories that are 15
13:48seconds we're used to short videos in
13:50the feed we're not really used to long
13:52form content even with Instagram reals
13:54and when I say long form I mean longer
13:56than 30 seconds and so that's why
13:58usually on Instagram reals the content
14:00that does the best is typically the
14:02shortest the shorter content usually is
14:04going to get more views it's going to
14:05get more shares it's going to have a
14:07higher watch time and that's because
14:09most people struggle to make a 37 second
14:12video that's very engaging and keeps
14:14people watching the entire time
14:16especially because they're fighting
14:17against like I said the user habits of
14:20the Instagram population which is used
14:22to watching and consuming those really
14:23really short videos and so the skills of
14:26Storytelling and copywriting and script
14:29development play a role into making
14:32engaging content for Instagram reals
14:35because if you're someone who wants what
14:36we all truly want which is that our
14:38audience knows us they trust us they
14:40value US they appreciate us well then
14:43you're probably going to want to create
14:44content that's longer than four or 5
14:46Seconds right but then we have to walk
14:49that line of how do I create longer
14:50content that is still engaging and like
14:52I said most of us aren't these amazing
14:54copywriters and so that's where chat GPT
14:57that's where AI can kind of come into
14:58into play and help us out you could give
15:00chat GPT a prompt to basically write
15:02your entire scripts for you something
15:04like please assist me in writing scripts
15:06for Instagram reels each script needs to
15:08begin with a hook and needs to be less
15:10than 60 seconds in length I will be the
15:13only person speaking in the Reel and I
15:14will be speaking directly to the camera
15:17each reel should end with a call to
15:18action that relates to the post telling
15:20my audience to like the post save the
15:22post share the post comment on it Etc
15:25please write me scripts for The
15:26Following topics and then you could give
15:29chat GPT the normal topics that you post
15:31about or brilliant idea you could use
15:35the ideas that chat GPT gave you earlier
15:38and just copy and paste them so now
15:39you're having chat GPT not only come up
15:41with the ideas but also come up with
15:43scripts for each of those ideas again I
15:46do want to remind you that you're going
15:47to get much better results if you're
15:49having chat GPT ask you questions rather
15:51than just feeding it prompts but I also
15:53did want to share these prompts with you
15:54because it's kind of like a quick way to
15:56get an easy result from chat without
15:59having to put in any extra work of like
16:01answering the questions and I also think
16:03it's important to note that with AI the
16:05better prompts you give it aka the
16:07better input that you put in the better
16:10output you're going to get out the
16:11better results you're going to get the
16:12better scripts are going to be written
16:14again remember that whole conversation
16:16we had earlier about you know guessing
16:19what chat GPT needs I just rattled off a
16:22bunch of different things that I guessed
16:23it might need to know like it might need
16:25to know that the Reel is going to be 60
16:27seconds it might need know that it's
16:28going to start with a hook it probably
16:30needs to know that it's going to end
16:31with a call to action but there's also
16:33plenty of important information that I
16:34clearly didn't involve in that prompt
16:37and so that prompt could be improved
16:38like I didn't tell chat GPT what my tone
16:41is I didn't tell chat GPT how long I
16:43like my sentences to be I didn't tell
16:45chat GPT kind of like if I wanted a
16:48story to be embedded into my real
16:50because I'm doing some storytelling
16:51right there's so many other factors that
16:54can play into our reals and that allow
16:56us to differentiate ourself from each
16:59other and so you have a few options you
17:01can either write better prompts you can
17:04have chat GPT ask you questions that it
17:06needs to know to help it write better
17:08prompts for itself or you can take these
17:12scripts that chat GPT is giving you like
17:14I said earlier as kind of like a rough
17:16draft right it's going to give you a
17:18sample script but then you're going to
17:20add your own spice you're going to add
17:21your own flare it's going to give you a
17:23breast of chicken but then it's on you
17:24to actually season it and prepare it in
17:26the way you like typically I don't rely
17:29on chat GPT to write my entire scripts
17:31for me I do use chat GPT when I am doing
17:34a lot of like brand content or when I'm
17:36doing user generated content for brands
17:39that I'm working with because oftentimes
17:41they're giving me these very detailed
17:43prompts of hey make sure you include
17:44this in the video make sure you talk
17:46about this make sure you talk about this
17:47and so oftentimes I'll feed it into chat
17:49GPT to get me started on the script but
17:52when I'm writing my scripts for my
17:54Instagram reals I rarely start with
17:56Chachi BT I usually end with chat GPT so
18:00after I've written a script I'll put it
18:02into chat GPT and then tell chat GPT to
18:05make it more concise make it more
18:07refined make it more specific make it
18:10more Punchy or attention grabbing and
18:12that way I'm not just relying on my own
18:14script writing ability I'm having it
18:16kind of like proof r or even improved by
18:19AI the fifth and final way that you can
18:21use the free tool the free artificial
18:23intelligence chat GPT to help you come
18:25up with 30 reels in less than 30 minutes
18:27is in regards to your captions and
18:30there's kind of two things that we're
18:31going to do here we're going to flip
18:32them back and forth the first is of
18:33course you can use chat GPT to help
18:36write your caption so you can use some
18:38of the prompts that we've already been
18:39talking about you can use some of the
18:41techniques that we've already been
18:42talking about prompting chat GPT to help
18:44you for example write a three sentence
18:46caption based off of the following
18:48script for an Instagram reel or you can
18:51use your existing captions and this is
18:53this is what I really like to do is take
18:54the existing captions that I've already
18:56posted on Instagram especially the
18:58captions that are a little bit longer or
19:00that have like a lot of like value maybe
19:02a story embedded in them take those
19:05existing captions copy them and paste
19:07them into chat GPT and then I can tell
19:10chat GPT to do a few things I could tell
19:13chat GPT to rewrite this in a different
19:16style because maybe I'm going to just
19:18reuse that caption on another post I
19:20could tell chat PT to take this caption
19:23and turn it into a script for an
19:26Instagram reel I could tell chat GP to
19:28take this short caption and expand on it
19:30or vice versa I could tell to take a
19:32long caption and basically summarize it
19:34and condense it into the shortest
19:36version possible truly the possibilities
19:38with chat GPT and with AI are Limitless
19:41so I want to encourage you if you're
19:42feeling overwhelmed to just start
19:44experimenting with AI start
19:46experimenting with uh these different
19:48tools start experimenting with chat GPT
19:50to try to figure it out and see how you
19:51can use it in your business it will
19:53definitely save you time it will
19:54definitely save you headache it will
19:55definitely save you the energy of being
19:57Crea cretive and coming up with new
19:59ideas all the time because you can
20:00literally use it to come up with new
20:02ideas or to reinvent and reconfigure
20:05ideas that you have already had in the
20:07past I hope by now you can clearly see
20:09how you can create 30 reels in less than
20:1130 minutes using chat TT but if you're
20:14someone who you're still not quite
20:16growing on Instagram like it's not
20:17working the reals just aren't getting
20:19the views they feel they deserve there's
20:20two previous episodes that we posted
20:22just a few weeks ago that I highly
20:23encourage you go check out one of them
20:25is called how to grow on Instagram
20:28so if you're someone who is just like
20:30tired of reals not working and you want
20:32to learn the facts which are the
20:34carousels and photos are actually
20:36performing very very well if not even
20:37better sometimes and they're way easier
20:40to create than reals go watch that video
20:43that will be a total game changer for
20:44how you think about Instagram content
20:46and if you're someone who is still kind
20:48of getting your footing on Instagram and
20:50today was helpful but you kind of feel
20:52like you need to go back a few steps I
20:54encourage you to watch another recent
20:55episode that we did which is how to
20:58actually grow on Instagram in 2023 and
21:01even heading into 2024 go back and watch
21:03that episode they should be linked they
21:05might have popped up on the cards up
21:06here they'll be linked down in the show
21:07notes as well thank you so much for
21:09watching today I'll see you next
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