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Negotiating Secrets From a Million-dollar Realtor | Layla Yang | TEDxShaughnessy Live

TEDx Talks2023-06-13
Business#English#TEDxTalks#Women in business#Work#[TEDxEID:53799]
139K views|1 years ago
💫 Short Summary

The speaker shares their journey from studying criminology to becoming a million-dollar realtor, emphasizing problem-solving in negotiations. Despite facing challenges that led to a loss of reputation, they learned valuable lessons about building trust with clients. By investing time in relationships, collaboration, mentorship, and mastering the art of closing deals, the speaker achieved success. Success is viewed as being attracted by the person you become, rather than pursued. The importance of understanding clients' needs, offering tailored solutions, and showcasing authenticity to restore trust and credibility is highlighted.

✨ Highlights
📊 Transcript
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Importance of problem-solving in negotiations highlighted through speaker's journey from studying criminology to becoming a million-dollar realtor.
01:44
Transition from aspiring lawyer to flight attendant emphasized as a learning experience for crucial negotiation skills.
Parallels drawn between flight attendants and realtors as problem-solvers, stressing the need to understand clients' needs and market for tailored solutions.
Knowledge depicted as a powerful tool to offer best-suited solutions for clients' lifestyles and dreams.
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Importance of Building Trust in Business
06:07
Challenges arose in the real estate industry leading to loss of reputation and credibility.
Valuable lessons were learned on fulfilling promises and serving others to bring hope.
Rebranding and showcasing authenticity led to restored trust and credibility.
Building trust is essential in business for establishing relationships and increasing visibility.
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Importance of Building Relationships and Trust in Real Estate Industry.
12:06
Collaboration and mentorship are emphasized as crucial elements for success in the industry.
Mastering the art of closing deals is highlighted as key to achieving success as a realtor.
Offering solutions, building trust, and closing deals are essential steps in the process.
Success is seen as being attracted by the person you become, rather than actively pursued.