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The Dads of the Lofi Girl (a documentary)

Narokx2024-02-28
1K views|6 months ago
💫 Short Summary

Jay D and Njais are influential music producers who popularized the Loi Hip Hop genre, impacting artists like Jay-Z and Kendrick Lamar. YouTube played a crucial role in promoting their work. The video discusses the influence of producers like Madlib, J Dilla, and Nujabes on music movements, emphasizing their innovative sampling techniques. Collaborations between artists, like those between Nujabes and Uyama Hiroto, led to improved music quality and international recognition. The segment highlights the evolution of sampling techniques and the lasting influence of chill beats on modern music culture. The video reflects on the power of art as a creator's legacy, focusing on the influence of daa and Nujabes on others' creations.

✨ Highlights
📊 Transcript
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Influence of Jay D and Njais on Loi hip hop genre.
02:26
Jay D and Njais, born in 1974, are credited as the Godfathers of Loi hip hop genre.
They popularized Loi Hip Hop, a fusion of Hip Hop and chill out music, leading to international recognition.
Their impact on the music industry influenced artists like Jay-Z and Kendrick Lamar.
YouTube played a crucial role in promoting their work, expanding the horizons of many, including the narrator.
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YouTube's impact on the music industry through beat videos and emerging producers.
04:17
Beat videos featuring sample-based beats and tight beats gained popularity on YouTube, showcasing new talent.
Channels like The Sound You Need and Chill Hop re-uploads went viral, propelling artists like FKJ to success.
YouTube's global reach helped elevate artists like DAA and NBIS to legendary status, despite their untimely passing.
Producers were able to gain recognition and create a niche genre, with Madlib's influence on Lo-fi sound being noted as popular today.
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The influence of old hardware on modern music production.
08:11
Companies are developing new gear and re-releasing old equipment to replicate the roughness and low fidelity of older music, focusing on mood.
Overview of the early, mid, and late stages of Dilla and Naab's careers.
Dilla's musical talent from a young age, learning technical aspects of music production and impressing with innovative sampling techniques and arrangement skills.
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Jay D's rise to fame in the hip hop industry.
13:45
He collaborated with well-known artists like A Tribe Called Quest and impressed Q-Tip with his demo tape for Slum Village.
By the late '90s, Jay D had established himself as a prominent figure in hip hop, with praise from Questlove and others.
His unique sampling and beat-making techniques contributed to his rapid success in the music scene.
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Nujabes' impact on the music industry and his unique approach to underground hip hop.
14:30
Nujabes collaborated with Janet Jackson, Busta Rhymes, and Q-Tip, and was part of a production team for A Tribe Called Quest and other R&B and hip-hop artists.
He focused on underground hip hop and ran a record shop that later became an independent record label.
Nujabes avoided commercial hip hop and worked with artists who shared his vision.
His store, Guinness Records, and Hideout Productions were important hubs for the music scene.
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Nujabes' rise in music production was driven by talent and hip-hop influence.
18:18
Creative marketing tactics, such as a Nas bootleg, helped Nujabes gain attention.
Collaborations and international connections, like with rapper Substantial, were key to Nujabes' success.
Nujabes' business skills and musical abilities were showcased through partnerships and overseas expansion efforts.
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Collaboration with Japanese importer leads to significant influence on Funky DL's music.
21:54
Funky DL played a key role in finishing the Spiritual States album, showcasing his impact on the music industry.
Njab Biz learns valuable business approaches from Funky DL, emphasizing the importance of staying ahead in the music industry.
Njab Biz's dedication to improving his skills culminates in the release of the fan-favorite album Metaphorical Music, known for its unique and iconic songs.
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Collaboration with Fat Jon leads to acclaimed original soundtrack for Cowboy Bebop.
25:51
Soundtrack introduces many fans to Hip-Hop for the first time.
Unique sound attracts wider audience and sparks interest in creators.
Attention elevates Nujabes' previous work and leads to release of 'Modal Soul' album.
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Nujabes' collaboration with Uyama Hiroto led to improved music quality and a unique musical style.
30:05
Nujabes incorporated Hiroto's playing into his tracks, showcasing his evolution in sound.
Nujabes gained international recognition on platforms like YouTube, influencing the current wave of Lo-fi music.
Despite popularizing the genre, Nujabes and DEA did not claim themselves as Lo-fi hip hop producers.
Various artists were already creating similar music before Nujabes and DEA rose to fame.
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Evolution of Producer Daedelus and Lo-Fi Music
33:20
Daedelus' innovation and boundary-pushing in his music are discussed, comparing his earlier and later works.
The influence of Daedelus' drum patterns and melodies on Lo-Fi producers is highlighted, showcasing the evolution of sampling techniques.
The impact of Nujabes' swing on producers is mentioned, drawing a comparison to Beat Rock's finger drumming style.
The segment reflects on the hypnotic nature of chill beats and their lasting influence on modern music culture, emphasizing the shift from YouTube to streaming platforms like Spotify and SoundCloud for music discovery.
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The video explores the relationship between daa and nujabes, suggesting they may have been aware of each other's work.
37:30
daa's influence on nujabes is highlighted, showing that nujabes was a fan of daa and constantly seeking new music.
The video creator struggled to conclude after extensive research and scriptwriting, highlighting the importance of inspiration in creativity.
The focus is on how daa and nujabes influenced others' work rather than their personal stories, demonstrating the lasting impact of art on a creator's legacy.
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Creator's foundation for YouTube channel.
40:24
Over 200 sample breakdowns and 100 track breakdowns were done.
Weekly posts planned on Patreon for channel growth.
Focus shifting to simple breakdowns and music creation inspired by influences.