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SPAN 2017 Newcastle-Gateshead - Livestream

Google Design2017-10-05
3K views|6 years ago
💫 Short Summary

The video explores the intersection of art, science, design, and technology, emphasizing collaboration and innovation. It discusses various art projects, the relationship between music and architecture, the use of digital media in artistic creation, and the importance of context in interpreting information. The Newbridge Project in Newcastle is highlighted for supporting emerging artists and fostering a creative community. The event also showcases the design process, the evolution of software design, and the importance of material quality in software aesthetics. The video emphasizes the impact of software on daily life and the need to meet elevated expectations for digital interfaces through collaboration and creativity.

✨ Highlights
📊 Transcript
Google Design team supports designers through editorial output, material design guidelines, and material components for UI.
02:10
They host the Span conference series to explore connections between design, innovation, and technology, highlighting makers in the community.
Span events have been held since 2014 in different cities worldwide.
The mission is to facilitate dialogue about art, science, design, and technology within communities.
Recent events in Pittsburgh and upcoming ones in Newcastle and Gateshead aim to tap into strong industrial and tech scenes for collaboration and inspiration.
Highlights from the event "span17" sponsored by Google Design.
04:27
The event features speakers and essays centered around community and creativity.
Attendees are encouraged to engage on social media using the hashtag span17 and utilize the provided Wi-Fi.
It's Nice That, the organization behind the event, started as a university project and now reaches over a million people monthly, aiming to promote creativity.
Collaboration with Google Design in Newcastle and Gateshead to explore art, science, design, and technology.
07:06
Region rich in creativity and heritage.
Immersive walks and data collection to create visualizations and soundscapes.
Events focused on mapping data visually for unique experiences.
Focus on bringing together talent from the Northeast for innovative projects.
Environmental challenges faced by Newcastle and Gateshead from the Industrial Revolution are highlighted.
08:30
The Urban Observatory and innovative data collection methods are praised for making data and information accessible.
Artist Ed Carter is a featured speaker, focusing on site-specific musical compositions and interdisciplinary artworks.
Carter explores the relationship between architecture and music, emphasizing the role of architects in creating rhythm and dynamics in the built environment.
The relationship between music and architecture has a deep historical connection.
11:07
Concepts such as measurement, space, and proportion are shared between music and architecture, influencing architects like Le Corbusier.
Musical terminology like rhythm and harmony also appears in architecture, emphasizing the mathematical and proportional aspects of both disciplines.
Janice and Arcus are highlighted as an architect, composer, and artist who effectively bridges the gap between music and architecture, emphasizing the Pythagorean concept of numbers in his work.
The segment explores the intersection of digital media, art, music composition, and architecture.
13:49
Xenakis used mathematical principles to create architectural structures and graphic scores for compositions.
Xenakis developed the U-Pick system for graphic notation.
The importance of rhythm analysis in music composition is highlighted.
The speaker shares personal reflections on developing projects related to sound and rhythm, referencing childhood experiences.
Projection mapping projects at 195 Piccadilly and Singapore Art Museum utilizing architectural proportions like the golden ratio rectangle.
16:18
Projects aimed to convey the intangible atmosphere of entering a building through compositions.
Structural 3D sequencer inspired by architect Michael Wilford's design was used in the projects.
The use of geometric shapes in creating syncopated rhythms, overlaid patterns, and musical compositions.
20:08
Architecture creating experiences through barometric pressure readings as a graphic score for a string quartet performance.
Electric lighthouses project along the northeast coastline, reflecting on shipwrecks and unique rhythms of each lighthouse.
Key theme of interaction between place, time, and energy, with applications beyond architecture to different contexts and projects.
Various art projects related to rivers, place, time, and energy are discussed.
25:06
One project utilized tidal energy to power instruments.
Another project used smoke signals to symbolize data.
Context is emphasized as crucial in interpreting information.
Place, time, and energy are viewed as a form of rhythm that provides meaning and context to information.
Growth of opportunities for emerging artists in Newcastle region.
29:08
Affordable workspaces, artist-led collectives, and grassroots spaces have created a vibrant artistic community in the region.
Many artists are choosing to stay in Newcastle instead of relocating to London to develop their practice and grow their careers.
The Newbridge Project, established in 2010, has played a role in fostering the creative environment in Newcastle.
Newbridge: Affordable workspace for artists and creatives fostering collaboration.
30:17
Provides necessary conditions for artists to experiment and practice, leading to the growth of similar models in Newcastle City Center.
Artist-led organization offering affordable studio and workspace, artist development programs, and exhibition opportunities.
Aims to bridge the gap between university, art school, and the art industry through events, workshops, and mentoring.
Creates a forum for shared learning and critical conversations among artists.
Overview of the commission program at traditional gallery settings for regional artists to exhibit alongside international and national artists.
33:22
Projects include exploring environmental and political dimensions of urban food, large-scale projections, and live game shows.
Program aims to create a platform for artists to experiment, test ideas, and speak critically about their work.
Notable projects include 'Hidden Civil War,' engaging over 600,000 people in public spaces, and 'Echoes of Abstraction Too,' a transdisciplinary installation at the Lang Art Gallery.
Highlights from the virtual reality exhibition installation.
37:47
The domestic sets were designed in a video game engine and recreated in physical space with imperfections and unlife-like characteristics.
The exhibition aimed to bridge the gap between digital and physical worlds, allowing viewers to interpret abstract works in new ways.
Each set was reinvented in virtual reality, with VR environments mapping exact properties of physical spaces.
The VR experience created surreal effects like suspended rooms in the ocean and floating objects.
NewBridge Project Gateshead launches Collective Studio graduate development program with Newcastle University.
41:29
The program supports 20 recent graduates in creative disciplines to prepare them for the future.
Emphasis on learning through activities and creating a supportive community of cross-disciplinary practitioners.
Program based in Gateshead with upcoming exhibition called Reality Check featuring early career artists.
NewBridge Project Gateshead opening next Friday with a showcase of artists' work.
Exploration of the relationship between technology, design, and visual art.
43:51
Visual art is intertwined with technology, influencing and being influenced by it.
It enables new multidisciplinary engagement, alters creation and distribution processes, and introduces new forms of art.
Artists are urged to respond to the surrounding social, environmental, technological, and political landscapes, shaping new expressions and perspectives.
The need for collaboration and investigation to define new artistic paradigms is emphasized, ultimately impacting how individuals feel and think.
Importance of Material in Software Design
47:31
Smart paper and Quantum paper are discussed as metaphors for material in software design.
Motion Graphics and visual design cues play a crucial role in enhancing usability.
Software design is evolving and being compared to traditional design disciplines.
Rising expectations for software aesthetics highlight the need to meet user demands.
Design process of Roboto typeface focuses on making characters more friendly and approachable.
52:15
Subtle changes, such as curved sides and optical illusions, were considered to create a versatile typeface suitable for different environments.
Roboto is seen as a living typeface that can be updated to adapt to changing needs and emerging technologies.
Importance of cities over countries, evolution of design, and the goal of creating timeless products that connect with users were discussed in the segment.
Importance of collaboration between machines and humans in creating animations with a focus on natural transitions.
55:18
Power of details in animations to establish a connection with the audience and effectively convey a message.
Role of artists and designers at NASA in mission formulation, highlighting the significance of storytelling and design thinking in engaging the public.
Explanation of the significance of color selection in UI design, particularly through the material design palette, and the impact of colors on user interaction and visual appeal.
Company transitioned to independence last year and launched successful products like Pokemon Go.
59:18
They aim to enhance the relationship between devices and users for a healthier lifestyle.
The team focuses on merging the real and fictional worlds to create engaging experiences.
They explore building user expectations for digital interfaces and emphasize the importance of intuitive software design.
The concept of 'smart paper' and 'Quantum paper' serves as a central theme for their initiatives, aiming to make software usage effortless and elegant for users.
Evolution of Software Design in Relation to Industrial Design.
01:01:55
Software design is compared to industrial design in terms of beauty and material quality.
Expectations for aesthetics in software have increased as it becomes more prevalent in people's lives.
Importance of design in digital interfaces is emphasized to meet user expectations.
Software is compared to essential physical items like chairs and clothes in terms of impact on daily life.
Discussion on a project involving a snake and the Baker Wall, split into three parts.
01:14:52
Growing up on the Baker Wall was influential, leading to a realization of differences between dreams and reality, particularly in relation to football.
The speaker reflects on challenges faced, including relegation and empty trophy cabinets, humorously referencing the club owner's belly.
Despite setbacks, the speaker expresses gratitude for the dreams instilled by their father and the smiles they bring.
Speaker's journey from art school to The Guardian.
01:18:01
Collaboration on a student magazine and winning an award.
Impressing at The Guardian with unconventional analog techniques.
Emphasis on hard work and determination for achieving success without traditional skills.
Overcoming challenges like lack of computer skills and getting fired.
Narrator becomes art director for a new magazine 'Seven' and collaborates with The Prodigy.
01:21:11
Richard informs the narrator of his new role, creating illustrations for obscure locations and situations.
The narrator receives a call from Liam of The Prodigy to design their new single cover.
Tasked with finding a laughing policeman for the track, the narrator embarks on a unique and challenging search.
The narrator's career progression from working in a bread factory to designing covers for The Prodigy highlights his unexpected creative ventures.
Lessons Learned from Designing The Prodigy Album Cover
01:23:10
The speaker worked on multiple designs for The Prodigy album cover, only for a last-minute change to occur.
Despite feeling devastated initially, the speaker found unexpected growth and a new perspective from the situation.
Valuable lessons in self-editing and creativity were learned, emphasizing the importance of structure and intention in design work.
Reflections on returning to hometown and nostalgia.
01:26:10
Discusses design project inspired by childhood home and architectural changes in the area.
Criticizes rapid and cheap construction of tower blocks leading to poor city planning.
Contrasts demolished modern buildings with Victorian terraces, emphasizing sentimental value of old architecture.
Ralph Erskine's innovative approach to social housing in Sweden emphasized creating strong community bonds.
01:27:21
Erskine designed Terrace housing to promote close-knit communities by having neighbors from the same streets live next to each other.
His offices were located in the buildings he constructed, providing a stimulating environment with vibrant colors and shapes.
Erskine rebelled against brutalist architecture in Newcastle, inspiring innovative designs by creatively combining old materials to disrupt traditional forms.
His unique and artistic structures showcased his ability to blend different influences and create visually striking buildings.
Artist discusses creative process for designing Beck's album cover.
01:31:04
Artist aimed for bold and simple designs with a photographic approach.
Various sketches were experimented with, including hexagon ideas influenced by past projects.
Final cover design centered around pop extravaganza theme for live performances.
Deluxe cover settled on hexagon design for a fun and globular aesthetic.
Designing custom covers using transparencies for an Indie cover with a focus on simplicity and clean typography.
01:32:47
The process involves incorporating geometric shapes and drawing inspiration from album covers for video concepts.
Insights into the creation process are shared by the narrator, emphasizing the importance of a creative approach.
A new video collaboration with artist Miguel is mentioned, showcasing the creative partnership between the narrator and Rich Turley.
Novak's senior director, Adam Finley, highlights the studio's expertise in motion design, large format video, projection mapping, and installations.
01:35:40
Finley expresses appreciation for collaborators and talks about the technological advancements in their projects.
Visualizations shown are pre-rendered content that is intricately designed, animated, and displayed as video files.
Overcoming challenges like live data integration led to a seamless presentation.
Finley credits the success of the project to the collaborative effort and the hard work of the team.
Novak commissioned to create projection mapping for Centenary year of Spanish City building.
01:41:01
Novak, despite being inexperienced, traced a photograph to create a template for the projection content.
Doubt surrounded Novak's approach, but the forgiving nature of the building's white, mostly flat surface made it manageable.
The project marked Novak's early entry into large-scale projection mapping, highlighting determination and creativity in overcoming obstacles.
Speaker shares a project involving hiring projectors for a presentation in 2010, leading to more opportunities.
01:43:20
Technical help from friend Andy was instrumental in the success of the project.
In 2016, tasked with creating a production mapping for the Royal Pavilion in Brighton, which was met with excitement and terror.
The complexity of the building presented challenges but also opened up new possibilities.
The project showcased the speaker's capabilities in production mapping.
Discussion on production of piece about Indian soldiers in WWI at Royal Pavilion in Brighton.
01:45:00
Royal Pavilion in Brighton was used as temporary hospital for Indian soldiers during WWI.
Collaboration with QED for accurate portrayal of historical event.
Utilization of 3D scanning and UV mapping for high-resolution model of building.
Emphasis on technological advancements in enhancing media setups for experimental storytelling.
Challenges in content translation and storytelling techniques.
01:48:52
Speaker worked on Dr. Blighty project at the Brighton Festival in 2016, collaborating with teams.
Despite budget limitations, final files were delivered successfully.
Project involved creating visual content, collaborating on music, and receiving technical support.
Speaker expresses gratitude to all involved in the project's success.
Highlights from the event at Brighton Design Conference.
01:51:01
A great turnout with attendees from various locations.
Half of Brighton showed up after the team left.
Various speakers and presenters were thanked for their contributions.
The Google design team was praised for their hard work.
Attendees were encouraged to share thoughts and photos on social media.
Event content would be available on the design.google website.
Feedback survey will be sent to viewers for the event, with responses anonymous.
01:53:09
Feedback is important for future event planning.
The next event will be in Mexico City in mid-November, with updates on social media.
Attendees are encouraged to grab another drink.
Speaker expresses gratitude for participation.