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Global UX: Designing Safe Online Spaces

Google Design2017-12-20
2K views|6 years ago
💫 Short Summary

Google collaborated with the International Rescue Committee to redesign refugee information offerings during the European refugee crisis, focusing on user-friendly mobile apps and websites like refugee.info. Research revealed challenges faced by refugees, such as limited access to information for women and reliance on peer-to-peer conversations. The team prioritized accuracy, updated information, and user-friendly design. Lessons learned emphasized empathy and the importance of being a good researcher and human being. The project aimed to support refugees by providing valuable information and assistance in integration.

✨ Highlights
📊 Transcript
Google partners with the International Rescue Committee to redesign information offerings for refugees in the European refugee crisis.
The mobile website and app for refugee.info were revamped to improve accessibility for refugees entering Europe through Greece from countries like Syria, Afghanistan, Iraq, and Somalia.
Google's team utilized a user-centered design process, including user research and focus groups, to better understand refugee needs and provide a more user-friendly experience.
The redesigned app is currently in beta testing and aims to offer a more user-friendly experience compared to the original version, which was dense with information but lacked usability.
Research team engaged in fieldwork, focus groups, and interviews to gather insights on refugee behavior and opinions.
Building trust with refugees was challenging due to past negative experiences.
Team avoided photographing or taking videos to protect participants.
Separate interviews for women were conducted to make participants feel comfortable.
Findings showed mobile apps were more accessible than browsers for delivering information to refugees.
Development of Refugee.info app and mobile website.
Women in refugee camps had limited access to information due to lack of WiFi and physical proximity.
Peer-to-peer conversations and offline rumors were the main sources of information.
Refugees preferred verifying information on websites over relying on rumors.
Emphasis on empathy and understanding in addressing refugee needs.
Lessons learned from user interaction and being a good researcher.
Emphasis on the importance of being a good human being in challenging situations.
Comfort in working on a big idea to develop an app for better decision-making.
Opportunity to support refugees in the Bay Area by becoming mentors and aiding in integration.